Archives for: August 2010
What Makes a Good Social Media Campaign for a Winery?

There have been a couple of things that got me started asking this question on my Facebook page the other day – "What kind of content do you most like to see on social media from wineries? What makes a good Facebook page from a winery?" There are lots of examples of both good and bad uses of social media [...]

By Ben Simons with 6 comments
A Glass That Just Won’t Quit – Eisch Sensis Plus Glasses

  I have a natural skepticism about manufacturer claims that I hear about new products. I work in marketing, so I may have become even more jaded than the average consumer when it comes to what I read in promotional materials. Just because I'm skeptical, doesn't mean that there aren't products that really do live up to their billing. I [...]

By Ben Simons with 3 comments
August 6 – The Good the Bad and the Ugly

First of all, I want to thank everyone who has given me support in my search for a job in the wine biz. You guys are all awesome. A special thanks to the guys at Wine Biz Radio for mentioning my search on their show this week. The Good Man, this is another week where I found so many Good [...]

By Ben Simons with 2 comments
What is This White Stuff Floating in My Glass?

I love talking about wine. Those who know me can attest to the fact that I will ramble on ad nauseum about some bit of enological minutia that I'm the only one who gives a rat's ass about. Sometimes I catch myself dropping wine buzz words, seemingly with the assumption that everyone around me knows what I'm talking about. I [...]

By Ben Simons with 8 comments
Cap*Rock Winery Auction Live Blog

  Who knows what has gone on behind closed doors over the last week. It has been one week since the news became official of the Gruet withdrawal from the Cap*Rock sale. Today at 2:30 pm the results of the closed bid auction will be presented to Judge Robert Jones, and we should know who the new owner of the [...]

By Ben Simons with 3 comments
Pursuing the Dream – I Start My Wine Career Search

My wife and I have been bandying about the idea of moving for some time now. As her family has gone through a diaspora over the last couple of years that has greatly increased the distance required to visit anyone on her side of the tree, we have started thinking about moving closer to some of her family. With her [...]

By Ben Simons with 33 comments
Hire Me

Are you looking for a passionate wine lover with marketing and social media skills to join your organization? If so, look no further. I have spent my entire career in sales and marketing, and have extensive experience with marketing and brand building online. I have worked in several capacities on social media campaigns, both with assisting clients with development of [...]

By Ben Simons with 3 comments
A Vineyard You Can Walk In – Interview with Kaz from Kaz Winery

  Most of you already know by now that I'm a huge fan of Natural Wine. I love the expressiveness of a wine that has been allowed to be itself, rather than pounded and manipulated into submission by chemicals and additives. I've been fortunate enough to have the opportunity to talk with several great proponents of a more minimal intervention [...]

By Ben Simons with 0 comments